Case Study // AI Legal Documents

Legal help
without the bill.

Equal Legal is an AI-powered legal document platform we built from scratch. Conversational triage, clause-based document generation, and automatic lawyer referral for complex matters. 11 document types. $15 to $49.

ProductEqual Legal
IndustryLegal Tech
Delivery2.5 weeks
Year2025
Equal Legal homepage on mobile
Doc Types11
Free Docs5
Paid From$15
AI ModelGemini
TriageChat
Delivery2.5wk
Equal Legal across three mobile screens showing homepage, documents, and about page
(01) The Opportunity

Millions priced out of legal help.

Australia has a “missing middle” in legal services. Millions of people face legal issues but aren't disadvantaged enough for legal aid and can't afford lawyers at $300+ per hour. Most do nothing and suffer the consequences.

53% of Australian invoices are paid late. 43% of small business owners report significant stress from chasing unpaid debts. Renters face disputes they don't know how to resolve. The existing options fail: DIY templates leave people anxious about whether they got it right, and platforms like Lawpath use aggressive subscription models.

We saw a gap. AI could triage legal issues, solve the simple ones cheaply, and route the complex ones to the right lawyer. That became Equal Legal.

(02) The Solution

AI that triages, generates, and knows when to stop.

Conversational triage that understands your situation

One opening question: “What's going on? Tell us in your own words.” The AI asks 2-4 clarifying questions, then prescribes the right document. No browsing a catalogue. No guessing which template you need.

High-risk matters (family law, criminal, immigration) are automatically blocked with a lawyer referral. The AI never gives legal advice. It provides legal information and connects you to the right resource.

Equal Legal documents page on mobile
Clause Assembly

No AI hallucination. Verified clauses only.

Documents are assembled from lawyer-drafted clause templates stored in TypeScript. The AI selects which clauses apply to your situation, but never writes legal text freehand. Every clause is version-controlled and jurisdiction-specific (NSW).

What Now Guidance

Post-download steps, not just a document

Every document comes with a numbered checklist: what to do next, how long to wait for a response, when to escalate (NSW Fair Trading, NCAT, Small Claims Court), and calendar reminders for deadlines.

Equal Legal homepage on mobileEqual Legal documents page on mobile
(03) The Result

Full-stack legal tech. Production-ready in 2.5 weeks.

Equal Legal launched with 11 document types (5 free, 6 paid from $15 to $49), a conversational AI triage system powered by Google Gemini, Stripe checkout, guest user management, and automated lawyer referral for complex matters.

The clause-based approach solved the hardest problem in legal AI: reliability. Every generated document uses verified, lawyer-drafted clauses. No hallucination. No jurisdiction confusion. The AI decides which clauses apply, but the legal content itself is human-authored.

The “What Now” guidance feature fills the confidence gap that makes people hesitate. A letter of demand is useless if you don't know what to do when the other party ignores it. Equal Legal tells you: wait 14 days, then file with NCAT or Small Claims Court, here's how.

Platform Architecture
11Document types
6Paid documents
$15Starting price
GeminiAI engine
StripePayments
SupabaseDatabase + Auth
.docxServer-side generation
VitestTest suite
FAQ

Common questions about online legal documents

Built WithNext.js 16React 19Tailwind CSS v4SupabaseGoogle GeminiVercel AI SDKStripeResendVitest
Your Turn

Got an AI product idea? We build them.

Equal Legal went from concept to production in 2.5 weeks. AI triage, document generation, payments, auth, email. Full stack. If you have an idea that needs building, let's talk.