Original research on web performance, AI adoption, and the Australian digital economy. Everything cited. Everything verifiable.
We tested 15 Australian law firm websites with Google PageSpeed Insights. The average mobile Lighthouse score was 54. Only one scored above 90. Here is the data.
Slow landing pages can waste paid traffic. Learn what Quality Score tells you, what speed tests cannot prove, and how to measure cost per qualified enquiry.
Analysing 16.9 million websites to understand why WordPress underperforms. CrUX data, Lighthouse scores, page weight breakdowns, and what it means for your business.
How AI Overviews, ChatGPT, and Perplexity are reshaping search. Traffic data, citation patterns, the Princeton GEO framework, and a practical optimisation guide.
Original Lighthouse data from 18 Australian sites across 6 industries, plus global CrUX benchmarks. What CWV actually mean for rankings and revenue.
Data from 12 reports covering 8,000+ businesses. Only 5% of Australian SMBs are fully AI-enabled. The $44B GDP gap, adoption by industry, and what it means.
